AI Insights · Timothy · April 2025
Top Consumer Finance Apps on Android in Guatemala: Q1 2025
Explore the performance trends of the top consumer finance apps in Guatemala during Q1 2025, with insights from Sensor Tower.
In the first quarter of 2025, the top consumer finance applications on the Android platform in Guatemala demonstrated intriguing trends. According to Sensor Tower, these apps showed varied patterns in weekly downloads and active user engagement.
BANRURAL maintained a strong presence with weekly downloads peaking at approximately 19.4K in late January. Active users fluctuated, beginning at 1.06M and ending the quarter with a rise to 1.26M.
Bi en Línea saw a consistent increase in active users, starting at 716K and reaching approximately 915K by the end of March. Downloads also peaked mid-March at around 14.9K.
Banca Móvil BAC experienced a steady flow in downloads, with a peak of 9.3K in January. Active users saw an increase mid-quarter, peaking at 415K in late February before settling at 318K.
Bamapp Personas exhibited moderate growth in downloads, peaking at 6.6K in late January. Active users showed a positive trend, increasing from 109K to 138K over the quarter.
Banco Azteca Guatemala had a stable range of active users around 87K to 94K, with downloads reaching up to 5.2K in late January.
These insights from Sensor Tower highlight the dynamic landscape of consumer finance apps in Guatemala, reflecting varying user engagement and download trends throughout the quarter. For more detailed insights, Sensor Tower offers comprehensive analytics and data.